Dave Pelz To Be Keynote Speaker At ING SprING Conference At World Golf Village

Short game guru Dave Pelz will be the keynote speaker at the 27th Annual ING Spring Conference, scheduled for May 21-25 at the World Golf Village and Hall Of Fame Museum.

The non-profit International Network of Golf, the industry’s only media-based networking organization, conducts this annual gathering of media and golf companies and leaders. ING is “where the media and golf industry connect.”dp_headshot_kil004

Anyone in the golf industry and media is invited to join ING and attend the conference. Call 407-328-0500 for details.

As golf’s foremost authority on the short game and putting, Dave Pelz has committed his working life to research and teaching, to help golfers worldwide lower their scores. With his uniquely analytical approach to the game, the former NASA scientist has proven that improving skills within 100 yards of the hole is the fastest route to lowering handicaps and has designed instruction to teach those shots properly.

Ten of Pelz’s professional students (including five-time major winner Phil Mickelson) have won a total of 20 major championships. Thousands of amateurs attend the popular Dave Pelz Scoring Game Schools and clinics with Pelz’s teaching staff each year.

scoring game school logo copyPelz was a staple on The Golf Channel television network for more than a decade. He is the author of seven instructional books (including a New York Times bestseller) as well as regular monthly articles in GOLF Magazine (more than 275 articles, including 21 cover stories).

Pelz tirelessly studies the game to help golfers use practical techniques to shoot lower scores. His current project is a breakthrough system for Green Reading. Pelz also coaches three top players on the PGA Tour and serves as brand ambassador for Cleveland Golf and Srixon Golf.

Also on the ING Spring Conference schedule:

DEMO LAB: Companies with golf clubs, putters, training aids and instructional programs, including, Dave Pelz, get space onDemo-Bridge-TV the range and putting green to display product. Attendees, including dozens of golf writers, broadcasters and editors from media outlets across America come through the Lab to capture first-hand knowledge of the equipment. There is also a skills challenge during the Tuesday morning session.

ONE ON ONE APPOINTMENT SHOW: The most popular element of the conference year in and year out, this tabletop show is where exhibitors conduct a series of 15-minute meetings with media members and attendees of their choice.

  • EDUCATION: The theme of this year’s educational seminars and workshops is “Golf: Yesterday, Today & Tomorrow.” Sessions include Marketing & PR, Social Media Marketing, and Golf In The Future.
  • GOLF: The WAGT National Qualifier on the Slammer & Squire course at the World Golf Village. This individual stroke play net competition will be divided into five flights. Winners of those flights will earn complimentary entry and WGAT Winnersaccommodations in the World Amateur Golfers Tour National Championship Aug. 3-5 at ChampionsGate Resort in Kissimmee, FL.

One of the five ING qualifiers in 2016, Jim Smith, won his flight in the National Championship and went on to represent the USA in the World Championship in South Africa, expenses paid, where he finished third.

Also, the 10th Annual Durland Cup team scramble will take place on the Slammer & Squire on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

CHASE54, Knuth Golf, L2 Putters Among Early Registrants For ING SprING Conference

Three up-and-coming companies in the golf industry are among the early registrants for the 27th Annual ING Spring Conference at the World Golf Village May 21-25.jaxbr_phototour62

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Network of Golf. Anyone in the golf industry or media is eligible to attend.

CHASE54 apparel company, Knuth Golf with its High Heat family of metalwoods, and L2 Putters have committed to the May conference, all returning from last year’s gathering in Heber Valley, Utah.

CHASE54 – Based in New York, CHASE54 is one of the true rising stars in the apparel segment of the golf industry. CHASE54’s performance-enhancing technology is developed to keep golfers cool, dry & flexible, providing tBest Dressed 2he comfort needed to assist golfers in their chase for better scores. Tour professionals who wear the CHASE54 brand include Jerry Kelly, Will Wilcox and Brooke Pancake. The line features a wide variety of colorful designs. This will be the third consecutive ING Spring Conference for CHASE54, which will provide gift shirts to all attendees. www.chase54.com.

KNUTH GOLF – Dean Knuth was a Senior Director at the USGA for 16 years, during which he created the Slope SysCON BEST-Producttem used in handicapping. Now he is designing golf clubs based on the needs of amateur golfers, whose swing speeds and performance needs are different from those of Tour Pros. The High Heat metalwoods have taken the golf industry by storm, with their lower and deeper center of gravity and other features that make golf easier for amateurs. Winner of the last two ING Industry Honors awards for Product Ingenuity-Emerging Companies, Knuth Golf is attending the conference for the fifth straight year. www.knuthgolf.com.
L2 PUTTERS – Introduced to members at last year’s ING Spring Conference, L2 Putters feature a “physics inspired” dDemo-L2esign with the highest MOI in the industry. The size and weight of the L2 MOI MAX allows for maximum stability and will improve your distance control and direction, promoting an effortless and natural pendulum stroke. A large impact zone (3.5 inches) provides the greatest amount of “forgiveness” on off-center hits. The “stand alone” feature will improve alignment. www.l2putters.com.

The ING Spring Conference will be a blend of timely educational workshops and panels, networking at its best featuring the One-On-One Appointment Show, product testing in the Demo Lab, and golf competitions.

ING SprING Conference RequestING Speakers For Unique ING Talks Concept At World Golf Village

ING TALKS LogoThe International Network of Golf is introducing a new speaking concept called ING Talks at its 27th Annual ING Spring Conference May 21-24 at the World Golf Village in St. Augustine, FL, and is looking for folks who have a non-commercial message to deliver.

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Network of Golf. Anyone in the golf industry or media is eligible to attend.Pellucid-B2B

ING Talks is structured similarly to TED, a nonprofit devoted to spreading ideas, usually in the form of short, powerful talks of 18 minutes or less. But ING Talks has a narrower focus on subject matter. The objective is to provide conference attendees (media and industry leaders) with helpful information they can utilize in their own businesses and careers.

That is the true essence of ING, whose members come together to help each other flourish in the golf industry. ING is about information sharing, education, product exposure and relationship building.

What ING Talks is NOT, is a commercial for products or services. While speakers can selectively use examples of their own company, service or product to make their point, they can’t use the time as a sales pitch. There are other elements of the conference built for that.

For a Proposal Worksheet so you can submit your idea for ING Talks, click on the link, email mike@jamisongolf.com, or call 407-328-0500. Proposal deadline is March. 8.

The ING Conference Assistance Committee and ING Staff will review the proposals and determine who will present at this year’s Conference. It is required that all ING Talks Presenters be registered attendees at the conference.Photos - Advisory Board - Mike Kerns

If your topic is chosen, you will have up to 15 minutes, at some point in the conference, to deliver your ING Talks message. Following your talk attendees will be asked to complete evaluation forms that will provide feedback to you.

Along with the new ING Talks concept, the conference will feature a full schedule of networking and educational events, including the popular One-On-One Appointment Show, where exhibitors conduct a series of 15-minute meetings with media members and attendees of their choice. Also on the schedule:

  • DEMO LAB: This is a wonderful opportunity for attendees to test the latest golf equipment and training aids on the practice range and green.
  • EDUCATION: The theme of this year’s educational seminars and workshops is “Golf: Yesterday, Today & Tomorrow.” Sessions include Marketing & PR, Social Media Marketing, and Golf In The Future.
  • GOLF: The WAGT National Qualifier on the Slammer & Squire course at the World Golf Village. This individual stroke play DSC_5714net competition will be divided into five flights. Winners of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Tour National Championship Sept. 20-22 at Swan Lake Resort in Plymouth, IN.

One of the five ING qualifiers in 2016, Jim Smith, won his flight in the National Championship and went on to represent the USA in the World Championship in South Africa, expenses paid, where he finished third.

Also, the 10th Annual Durland Cup team scramble will take place on the Slammer & Squire on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

ING SprING Conference’s Demo Lab Gives Media A Chance To Test New Golf Products First-Hand

Attendees at the 27th Annual ING Spring Conference will have the opportunity to test the latest and greatest golf clubs, putters and training products from manufacturers large and small during the popular ING Demo Lab.Demo Hitting

The Demo Lab will be one of the highlights at the 27th Annual ING Spring Conference returns to the World Golf Village May 21-25.

Companies with golf clubs, putters, training aids and instructional programs get space on the range and putting green to display product. Attendees, including dozens of golf writers, broadcasters and editors from media outlets across America come through the Lab to capture first-hand knowledge of the equipment. There is also a skills challenge during the Tuesday morning session.

The conference will feature a full schedule of networking and educational events, including the popular One-On-One Appointment Show, where exhibitors conduct a series of 15-minute meetings with media members and attendees of their choice. Also on the schedule:Demo-Great

  • EDUCATION: The theme of this year’s educational seminars and workshops is “Golf: Yesterday, Today & Tomorrow.” Sessions include Marketing & PR, Social Media Marketing, and Golf In The Future.
  • GOLF: The WAGT National Qualifier on the Slammer & Squire course at the World Golf Village. This individual stroke play net competition will be divided into five flights. Winners of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Tour National Championship Sept. 20-22 at Swan Lake Resort in Plymouth, IN.

One of the five ING qualifiers in 2016, Jim Smith, won his flight in the National Championship and went on to represent the USA in the World Championship in South Africa, expenses paid, where he finished third.

Also, the 10th Annual Durland Cup team scramble will take place on the Slammer & Squire on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

Radio Row At ING SprING Conference Is Perfect For Golf Radio Shows

Do you have a golf radio show or podcast? Then ING has a tremendous opportunity for you to meet new prospects for interviews and partnerships.

Radio Row returns this year as part of golf’s most unique networking session, the ING One-On-One Appointment Show at the 27th Annual ING Spring Conference.Appt-Radio Row

The One-On-One Appointment Show will be one of the highlights at the 27th Annual ING Spring Conference returns to the World Golf Village May 21-25.

The non-profit International Network of Golf, the industry’s only media-based networking organization, conducts this annual gathering of media and golf companies and leaders. ING is “where the media and golf industry connect.”

Anyone in the golf industry and media is invited to join ING and attend the conference. Call 407-328-0500 for details.

Radio Row consists of golf radio shows that receive a display table in the very popular ING One-On-One Appointment Show. There are also TV shows involved.

Shows set up their recording equipment at the table, and every 15 minutes a new company representative comes to the table to be interviewed for a feature that will be used during a future airing of the show. It is also a chance to meet prospective partners and sponsors.Appt-Radio-High Heat

There is space for up to six radio shows in this year’s Radio Row. The first of these spots is taken. Golf Talk Live, hosted by Tony Leodora, is based in Philadelphia and has won the Radio Category of the ING Media Awards three times in the past seven years. GolfTalk Live covers topics including reviews on golf courses, products & equipment, pro tour news and updates, and much more.

The other tables in the Appointment Show are taken by companies that have products, services or destinations in the golf industry. The Appointment Show, which spans over two days, was created to place an emphasis on business relations between the media and golf companies, resorts, destinations and entrepreneurs.

The ING staff gathers all meeting requests ahead of the conference and makes appropriate matches for the appDSCN0948ointments. The entire schedule is determined and published prior to the show to allow for adequate planning time.

Attendees at ING will have the opportunity to test the latest and greatest golf products from manufacturers large and small during the popular ING Demo Lab. Companies with golf clubs, putters and training aids get space on the range and putting green to display product. Attendees, including golf writers, broadcasters and editors from media outlets across America come through the Lab to capture first-hand knowledge of the equipment.

  • EDUCATION: The theme of this year’s educational seminars and workshops is “Golf: Yesterday, Today & Tomorrow.” Sessions include Marketing & PR, Social Media Marketing, and Golf In The Future.
  • GOLF: The WAGT National Qualifier on the Slammer & Squire course at the World Golf Village. This individual stroke play net competition will be divided into five flights. Winners of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Tour National Championship Sept. 20-22 at Swan Lake Resort in Plymouth, IN.

One of the five ING qualifiers in 2016, Jim Smith, won his flight in the National Championship and went on to represent the USA in the World Championship in South Africa, expenses paid, where he finished third.

Also, the 10th Annual Durland Cup team scramble will take place on the Slammer & Squire on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

Like NetworkING? One-On-One Appointment Show Made For You

At most conferences where networking is the ultimate goal, attendees are brought together in one room and left on their own to meet and exchange business cards.Appt-Perry-TK

The One-On-One Appointment Show at the ING Spring Conference takes it a step further, arranging a series of 15-minute, pre-scheduled meetings between people who can help each other grow in the golf industry.

The One-On-One Appointment Show will be one of the highlights at the 27th Annual ING Spring Conference returns to the World Golf Village May 21-25.

The non-profit International Network of Golf, the industry’s only media-based networking organization, conducts this annual gathering of media and golf companies and leaders. ING is “where the media and golf industry connect.”

Anyone in the golf industry and media is invited to join ING and attend the conference. Call 407-328-0500 for details.

Nearly everyone at the conference can benefit from participation in the ING One-On-One Appointment Show, which will be held over two days at this year’s conference. It was created to place an emphasis on business relations between the media and golf companies, resorts, destinations and entrepreneurs.Room 3

Participating companies set up tabletop displays. Beginning Monday morning, private meetings will be held every 15 minutes, for nearly six hours over two days.

The exhibitor and the visiting media member or business attendee share the time, with the goal being to create win-win programs. At the very least, a business relationship is established or nurtured.

It is also a perfect time for writers to gather story material and TV/Radio broadcasters to do interviews. Several golf radio shows will take part in Radio Row during the Appointment Show. Each show will set up a table, and exhibitors will be brought to the table to do recorded radio interviews for future airings.

The ING staff gathers all meeting requests ahead of the conference and makes appropriate matches for the appointments. The entire schedule is determined and published prior to the show to allow for adequate planning time.Bridgestone Good

Another key element of the conference for exhibiting companies is the Demo Lab on Tuesday morning. Companies with golf equipment and training aids set up on the range and putting green where attendees try the products first hand.

The conference will feature a full schedule of networking and educational events, along with the Appointment Show and Demo Lab:

  • EDUCATION: The theme of this year’s educational seminars and workshops is “Golf: Yesterday, Today & Tomorrow.” Sessions include Marketing & PR, Social Media Marketing, and Golf In The Future.
  • GOLF: The WAGT National Qualifier on the Slammer & Squire course at the World Golf Village. This individual stroke play net competition will be divided into five flights. Winners of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Tour National Championship Sept. 20-22 at Swan Lake Resort in Plymouth, IN.Durland Cup Winners1

One of the five ING qualifiers in 2016, Jim Smith, won his flight in the National Championship and went on to represent the USA in the World Championship in South Africa, expenses paid, where he finished third.

Also, the 10th Annual Durland Cup team scramble will take place on the Slammer & Squire on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

ING SprING Conference’s Plus One Incentive Program Returns With French Lick Resort Trip As Grand Prize

A four-day, three-night golf vacation for two at the beautiful French Lick Resort in Indiana highlights a terrific Grand Prize in ING’s “Plus One” conference attendance program.ING PLUS 1 logo 72dpi

That trip will go to the person who earns the most points by bringing in new members to the 27th Annual ING Spring Conference May 21-25 at the World Golf Village and Hall of Fame in St. Augustine, FL. Any member who signs up at least one new attendee to the ING Spring Conference will earn a prize – a dozen golf balls, ING shirt or something of similar value.

A special runner-up prize will go to the person who signs up the most individuals, IF that person does not win the Grand Prize (which is based on a points formula).

The non-profit International Network of Golf is the industry’s only media-based networking organization. ING is “where the media and golf industry connect.” Anyone in the golf industry and media is invited to join and attend.West Baden Springs Hotel Atrium

French Lick is home to two incredible hotels – the French Lick Springs Resort Hotel and the stunning West Baden domed hotel – and two of the top-ranked golf courses in Indiana.

The Pete Dye Course hosted the 2015 Senior PGA Championship, won by Colin Montgomerie, and has hosted the annual Legends of LPGA Championship since 2013. Legendary designer Pete Dye carved the course into the hillside of one of the highest points in Indiana to create a unique and scenic Indiana golf experience.

Originally constructed in 1917 by world-renowned architect Donald Ross, the legendary Ross course has been home to many regional and national tournaments including the 1924 PGA Championship. This classic course recently underwent a $5 million restoration.

THE GRAND PRIZE PACKAGE INCLUDES:

  • Accommodations for three nights at the French Lick Resort
  • Two rounds of golf for two
  • Three days of breakfast for two
  • Dinner for two

HOW IT WORKS

  • ING members send appropriate entry form to prospects (they must be NEW attendees to ING – no participation the past 5 years).
  • They send e-mail to mike@jamisongolf.com with the name of their prospect(s).
  • Follow up with prospect(s) as appropriate, reminding them of the benefits of the ING Conference.

That’s it. When their prospects become registered attendees, ING members will receive credit based on the following point system:

BRING IN AN INDIVIDUAL ATTENDEE: 4 points for each

BRING IN AN APPOINTMENT SHOW EXHIBITOR: 7 points for each

BRING IN A DEMO LAB & APPOINTMENT SHOW EXHIBITOR: 9 points for each

SIGN UP A NEW MEMBER WHO DOESN’T ATTEND THE CONFERENCE: 2 points for each.

The ING member with the most points will win the Grand Prize.aboutgolf_4

The non-profit International Network of Golf will conduct annual gathering of media and golf industry companies and leaders. ING is where “media connects with the golf industry.”

Everyone in the golf industry and media is invited to attend the conference and address the key issues the golf business.

The conference will feature a full schedule of networking and educational events.

  • The ever-popular One-On-One Appointment Show, where exhibitors will have pre-scheduled, 15-minute private meetings with media and attendees of their choice;
  • The Demo Lab, where manufacturers and training companies will display their latest clubs and training aids for attendees to test first-hand;
  • Educational seminars and workshops: Subjects include Marketing & PR; Social Media Demo-FG TV KMMarketing; State of the Industry and Player Development, among others. The theme of the conference is “Golf Yesterday, Today and Tomorrow.”
  • The WAGT National Qualifier. This individual stroke play net competition will be divided into five flights. Winners of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Tour National Championship later in the year.
  • Plus, the many networking sessions that ING is famous for.

To register for the ING Conference, or to find out more about ING, visit www.inggolf.com, or call 407-328-0500.

 

ABOUT FRENCH LICK RESORT

Nestled among the hills of the Hoosier National Forest resides a classic American destination – French Lick Resort. Home to two AAA Four-Diamond nationally historic hotels, three challenging golf courses, two rejuvenating spas with impressive meeting venues and a Vegas-style casino (rated No. 4 Best Casino outside of Las Vegas by Yahoo Travel, 2016), the resort is sure to exceed your expectations.

Experience the ultimate in golf at The Pete Dye Course voted No. 1 Course in Indiana by GolfWeek’s Best You Can Play for the six years in a row. Likewise, The Donald Ross Course has received No. 2 Course in Indiana, GolfWeek’s Best You Can Play annually since 2011. Voted Best Hotel in Indiana by Travel & Leisure Magazine, French Lick Resort is family-friendly, business-competent and perfect for a planned or impromptu getaway. Come experience Old World opulence amid modern comforts served with Midwestern charm – close to home. It’s an easy drive from Louisville, Indianapolis and Cincinnati.

ING Kicks Off Promotion For 27th Annual ING SprING Conference May 21-25 At The World Golf Village

The official promotional kickoff for the 27th Annual ING Spring Conference took place last week in ClubING at the PGA Merchandise Show, and it featured a presentation by Florida’s First Coast Of Golf President David Reese and a surprise appearance by the area’s unofficial spokesman, El Conquistador (or a distant relative).

© Design Theory LLC 2016In 2005 the International Network of Golf conducted its annual Spring Conference at this site, attracting the second largest attendance in the 26-year history of the event.

A lot has changed to both the ING and the Florida resort and museum in the past 11 years, but one thing is for certain. Another large turnout can be expected when the 27th Annual ING Spring Conference returns to the World Golf Village May 21-25.

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Network of Golf. Anyone in the golf industry or media is eligible to attend.

“We are big supporters of ING and its mission to connect industry professionals for the purposes of learning better business practices and strengthening relationships,” said David Cordero, Director of Communications for the World Golf Hall of Fame & Museum. “We can’t wait to open our doors next year and host the 27th Annual ING Conference at World Golf Village. From golf courses, restaurants, a hotel, PGA TOUR Golf Academy, IMAX movie theater, and of course decades of golf history found in the Museum, next year’s conference promises to be one of the best to date.”

ING is equally excited about returning to this historic site.

“There is a reason our attendance soared back in 2005,” said ING Executive Director Mike Jamison. “People who are passionate about golf can’t find a better place to visit than the World Golf Village. The World Golf Hall of Fame is the steward of our sport, and is constantly evolving. Considering thatjaxbr_phototour23 our country’s oldest city, St. Augustine, is a few minutes away, a trip to the World Golf Village is truly a stroll through history.”

The World Golf Hall of Fame features engaging, interactive storytelling and exhibitions with artifacts, works of art, audio, video and photography significant to the history of golf and its members. Guests can explore genuine artifacts from our members though a variety of exhibits and the Member Locker room. They can also play a round on the 18-hole natural-grass putting course and take a shot on the Challenge Hole – a 132 –yard island green reminiscent of the 17th TPC Sawgrass.

ING attendees will enjoy the comfortable accommodations at the AAA Four-Diamond Renaissance World Village Resort, which offers 301 Colonial Asian designed guest rooms, featuring spacious spa-inspired bathrooms with granite countertops and 37-inch, flat panel televisions.

Views of the World Golf Village’s pristine Kelly Lake and golf courses serve to inspire, while high-speed wireless internet access, oversized executive Major Moments Exhibitdesks, wet bars, refrigerators, and in-room coffee service offer the ultimate conveniences. Dine in the Villagio Italian Grille featuring fresh seafood, great steaks, traditional Italian cuisine and more. The lobby bar, which will serve as ClubING for the week, features seven televisions and micro-brewed beer, and opens up to an outdoor patio.

The World Golf Village’s King & Bear and Slammer & Squire courses feature designed collaborations by four World Golf Hall of Fame Members; Arnold Palmer, Jack Nicklaus, Sam Snead, and Gene Sarazen. The Slammer & Squire tees off­ from under the tower of the World Golf Hall of Fame. This course is a well-groomed layout that showcases the unspoiled wooded areas, wetlands and natural beauty. The design is generally open, with several contoured greens. A few water hazards come into play, but the views of the Hall of Fame will overshadow any challenges you may face.

The King & Bear is the only golf course in the world that has been co-designed by Arnold Palmer and Jack Nicklaus. This course off­ers a mixture of two di­fferent design styles. The front nine is an open, links-style layout, while the back nine is more traditional Florida golf fringed with loblolly pines, 200-year-old oak trees, indigenous coquina rock, and numerous water features.

The conference will be a blend of timely educational workshops and panels, networking at its best featuring the One-On-One Appointment Show, product testing in the Demo Lab, and golf competitions.

For more information regarding the World Golf Village, visit www.worldgolfvillage.com

Dean Snell, TaylorMade M2 Driver, Knuth Golf High Heat 3-Wood Among ING Industry Honors Winners

Dean Snell, Founder of Snell Golf and creator of many of the leading golf balls of the past 25 years, was among the winners in the 24th edition of the ING Industry Honors, announced at the PGA Merchandise Show.

© Design Theory LLC 2016

© Design Theory LLC 2016

Called by many the “Academy Awards of the Golf Industry,” the ING Industry Honors program recognizes outstanding achievement in the golf business. The non-profit, media-based networking organization International Network of Golf conducts the awards program.

Nominees in 11 categories are submitted throughout the year from anyone in the golf industry. Sub-committees that include experts in each category then trim the entries to the top three in each category. ING members then vote electronically to determine the winners, who are announced and recognized at the Industry Honors Presentation Press Conference. Holly Geoghegan of Golf Marketing Services is the committee chair.

In his long and storied career Snell has been involved in the creation of golf ball successes like Titleist Pro V1 and TaylorMade Tour Preferred. In 2014, Snell decided to inject innovation into golf balls in another way – by reducing costs and going to a direct-to-consumer sales model through Snell Golf that allows him to provide Tour-level performance at a fraction of the price. 2016 saw Snell Golf explode with record sales growth and amazing brand recognition among golfers.

© Design Theory LLC 2016

© Design Theory LLC 2016

The Product Ingenuity for Golf Equipment categories saw two companies top the voting in back-to-back years. The TaylorMade M2 driver won in the Market Leaders division following the M1 victory a year ago. And Knuth Golf took top honors in the Emerging Companies division with its High Heat 3-Wood after winning the category last year with its High Heat driver.

The Player Development category winner was Topgolf, the highly successful global sports entertainment community with 30 venues serving 12.2 million guests annually and introducing new golfers to the game.

A complete list of winners is below. The presentation took place Thursday in the ING Hospitality Room, and was sponsored by PGA Golf Exhibitions. For more information, visit www.inggolf.com.

 

WINNERS & NOMINEES – 2016 ING INDUSTRY HONORS

 

Business Achievement

            Winner: Dean Snell, Founder and CEO of Snell Golf, Inc.

            Other Finalists: Chip Brewer, CEO, Callaway Golf; PGA of America

 

© Design Theory LLC 2016

© Design Theory LLC 2016

Digital/Video Marketing

            Winner: Frogger/Revolution Golf

            Other Finalists: Power Package/Golf Pulp Media; Tathata Golf

 

Player Development

            Winner: Topgolf

            Other Finalists: International Women’s Golf Day; Youth On Course

 

Print Advertising – Products & Services

© Design Theory LLC 2016

© Design Theory LLC 2016

            Winner: Callaway – “A Champion Is Born”

            Other Finalists: True Temper Project X; TaylorMade Golf

 

Print Advertising – Travel & Real Estate

            Winner: Bandon Dunes – “Golf As It Was Meant To Be.”

            Other Finalists: Golf Cape Breton; Turning Stone Resort

 

Product Ingenuity – Emerging Companies-Golf Equipment

            Winner: Knuth Golf High Heat 3-Wood

            Other Finalists: Golphin Clubs; Snell Golf Balls

 

© Design Theory LLC 2016

© Design Theory LLC 2016

Product Ingenuity – Emerging Companies-Misc. Products

            Winner: Zero Friction DistancePro GPS Glove

            Other Finalists: Biion Golf Shoes; GolfBuddyLD2 GPS Watch

 

Product Ingenuity – Emerging Companies-Technology

            Winner: Arccos 360 Shot Tracker

            Other Finalists: 18Birdies; Golf GameBook

 

Product Ingenuity – Emerging Companies-Training Products

            Winner: Swingclick PLUS

            Other Finalists: Laser Putt; Swing Wizzard

 

© Design Theory LLC 2016

© Design Theory LLC 2016

Product Ingenuity – Market Leaders

            Winner: TaylorMade M2 Driver

            Other Finalists: Cleveland Smart Sole 2.0 Wedges; PING Crossover

 

TV Commercial

           Winner: PGA Tour Superstores: “Just Another Sunday” – with Jason Day

Other Finalists: AT&T; Puma

The Met Golfer, Golf.Com Lead The Way In 24th Annual ING Media Awards

Winners in 11 categories were announced Wednesday in the 24th Annual ING Media Awards program at the PGA Merchandise Show.
The International Network of Golf, a non-profit, media-based networking organization, conducts the awards program for its members. ING membership is open to anyone in the golf industry and media.

© Design Theory LLC 2016

© Design Theory LLC 2016

A total of 42 First-Place and Outstanding Achiever awards were announced at the presentation press conference conducted in ClubING at the PGA Show. Total entries increased again for the sixth straight year.
Media Awards sponsors this year were Zero Friction Golf, Chase 54 apparel company, Nexbelt and PGA Golf Exhibitions. TV personality Mitch Laurance served as Emcee.
The Met Golfer and Golf.Com led the way with five awards each. The Met Golfer had four First-Place Winners, including being named the Top Publication of 2016. Other First-Place Winners from the New York-based magazine were: Jeff Neuman in the Opinion/Editorial category, Ken Van Vechten in the Equipment & Apparel Writing category and Ray Tennenbaum in the Profile Writing category. Golf.Com had one First-Place Winner, Jeff Ritter in the Competition Writing category.
First Place in the Radio Show category went to Sports Innerview with Ann Liguori, and the top TV Show honor went to The Traveling Golfer and host Tony Leodora.

© Design Theory LLC 2016

© Design Theory LLC 2016

There were several other multiple award winners (either First Place or Outstanding Achiever). They included freelance writer Tony Dear, freelancer Elisa Gaudet, Kevin Kane from Virginia Golf Report, Mike Kern of the Philadelphia Daily News, Jeff Neuman of The Met Golfer, Jeff Ritter of Sports Illustrated, Jon Rizzi of Colorado Avid Golfer, John Steinbreder of Global Golf Post, Rich Styles of The Back 9 Boys radio show and Gary Van Sickle of Golf.Com.
An independent panel of three judges in each category determines first-Place Winners and Outstanding Achievers. Judges use a point system with several criteria. Determinations are made by judges when possible without knowledge of the person responsible for the work, or of the other judges in the category. The number of Outstanding Achievers in a category is determined by total entries and scoring range in the category.
Each category is coordinated by a category chairperson, who is responsible for securing the three judges. Media Awards Committee chair is Cody Law

© Design Theory LLC 2016

© Design Theory LLC 2016

of Golf Mesquite Nevada.
For more information, visit www.inggolf.com.

COMPLETE LIST OF WINNERS AND OUTSTANDING ACHIEVERS

BOOK AUTHOR
1st Place: Joann Dost (“The Ultimate Round: Pebble Beach Golf Links”)
Outstanding Achiever: Taba Dale (“A Stroll On The Old Lady”).

BUSINESS WRITING
1st Place: Kevin Kane, Virginia Golf Report (“All Dried Up”).
Outstanding Achievers: Tony Dear, TheGolfNewsNet.com (“As Golf Envisions Recovery”); Elisa Gaudet, New England Golf Monthly (“Combining Modern Celebrity with Classic Concepts”); Sally J. Sportsman, Golf Range Magazine (“A Practice Made for Olympians”); John Steinbreder, Global Golf Post (“Herb Kohler – At Home in the Home of Golf”).

COMPETITION WRITING

© Design Theory LLC 2016

© Design Theory LLC 2016

1st Place: Jeff Ritter, Golf.com (“Beef Johnston: A Star is Born at British Open”)
Outstanding Achievers: Tony Dear, TheGolfNewsNet.com (”The Bullets the USGA Dodged at Oakmont”); Mike Kern, Philadelphia Daily News (“Amateur Golfer with Major Drive”).

EQUIPMENT & APPAREL WRITING
1st Place: Ken Van Vechten, The Met Golfer (“Go Ahead, Have A Fit”).
Outstanding Achievers: Jeff Ritter, Golf.com (“So long, Sasquatch: An Ode to Nike’s Greatest Driver”); John Steinbreder, Global Golf Post (“PING Anser Anniversary”); Ed Travis, Golf Oklahoma (“Fiddling With Lofts”).

OPINION/EDITORIAL
1st Place: Jeff Neuman, The Met Golfer (“In The Loop”).
Outstanding Achievers: Tony Dear, GolfChat.com (“For the Love of God, Hurry Up Will You!“); Kevin Kane, Virginia Golf Report (“Bulldog or Quiet Assassin”); Mike Kern, Philadelphia Daily News (“USGA Shows Poor Timing”); Les Schupak, Met Golfer (“Book Reviews”); John Steinbreder, Global Golf Post (“Slamming Trunk Lids with Anchored Putters”); Gary Van Sickle, Golf.Com (“Golf’s Real Problem: We Stink At It”).

PROFILE WRITING
1st Place: Ray Tennenbaum, The Met Golfer (“Lost in the Sands of Time”).
Outstanding Achievers: Tony Dear, Pacific NW Golfer (“Kidd Living La Dolce Vita”); Hank Gola, The Met Golfer (“Our Man in Rio “); Ken MacLeod, Golf Oklahoma (“Nancy Lopez Feature”); Jeff Ritter, Sports Illustrated (“The Bookie, the Barber and David Duval: A Scottish Love Story”); Jon Rizzi, Colorado Avid Golfer (“Living Large to Evergreen”).

PUBLICATIONS
1st Place: The Met Golfer-Feb/March 2016 Issue (Jeff Neuman, Editor).
Outstanding Achievers: Colorado Avid Golfer, June 2016 Issue; Golf Oklahoma, Oct/Nov 2015 Issue (Ken MacLeod, Publisher).

RADIO SHOW
1st Place: Sports Innerview, With Ann Liguori on NPR’s WPPB Public Radio.
Outstanding Achievers: Back9Boys Golf Show, ESPN Coastal, Rich Styles Host; Golf.Com Radio, Jeff Ritter and Sean Zak, Hosts.

RADIO SEGMENT
1st Place: Rich Styles, Back 9 Boys, ESPN Radio, (“Ted Bishop Interview”).
Outstanding Achiever: Eddie Caiazzo, Golf Talk Live (“Producer’s Revenge”); Holly Geoghegan, The Golf Insiders, iHeart Radio, Orlando. (“Sean Foley Interview”).

TELEVISION SHOW
1st Place: Tony Leodora, The Traveling Golfer (“Quivira Los Cabos”).
Outstanding Achiever: Fred Greene, Golf Smarter TV (“Your Divot Doesn’t Lie”).

TRAVEL WRITING
1st Place: John Steinbreder, Global Golf Post (“Exotic and Intriguing Morocco”).
Outstanding Achievers: Elisa Gaudet, New England Golf Monthly (“Par Presidents, Keswick Hall’s Full Cry and the Allure of Virginia”); Jon Rizzi, Colorado Avid Golfers (“A Flood of Opportunity); Gary Van Sickle, Golf.Com (“Sand Valley: Lost In Wisconsin”); Len Ziehm, Daily Herald (“Maybe it’s time to think ‘golf’ at Mackinac Island”).

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