ING Hospitality Room Opens Doors To ING Members, Guests At PGA Show

ING members and their guests are again invited to take advantage of ClubING at the PGA Merchandise Show in Orlando Jan. 24-26.

The ING Hospitality Room – 309A/B – will offer a slightly new look, a full schedule of events, as well as an opportunity to take a break from the PGA Show floor, or have

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The new look includes smaller round tables and more rectangular tables for meetings, giving members more choices.

ING will take this opportunity to update its members on the 28th Annual ING Spring Conference and feature this year’s host, IP Casino Resort & Spa and the Biloxi, Mississippi area.

Highlighting the schedule again this year are the two ING awards presentations. The 24th Annual ING Media Awards Presentation Press Conference is set for 4:45 pm on Wednesday, followed by a cocktail reception. The 24th ING Industry Honors

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will be presented Thursday afternoon at 12:30. Please help us fill up the room for those important awards ceremonies, and bring a friend!

Pellucid returns to deliver its always highly anticipated and informative State of the Industry presentation on Thursday morning at 10:30, and will add a new presentation this year at 3:30 pm: The Golf Operator of the Future Panel.

The sponsor list so far includes CHASE54, Knuth Golf, Nexbelt, PGA Golf Exhibitions, Wilson Golf and Zero Friction.

Schedule For Room 309 A/B:


8 am — Coffee with ING

4:45 pm — ING Media Awards Presentation

5:30 pm — (Media Only) PGA Show/ING Media Reception (Room 312)


8 am — Coffee with ING

10:30 am — Pellucid State of the Industry Program

12:30 pm — ING Industry Honors Presentation

3:30 pm — Pellucid Golf Operator of the Future Panel

5 pm — ING Happy Hour

Final Ballot Announced For 24th Annual ING Industry Honors

Dozens of nominations from across the golf industry have been trimmed to three nominees in each category in the 24th Annual ING Industry Honors awards program. The ING Industry Honors program is conducted by the non-profit International Network Of Golf to recognize outstanding achievement in the golf business.

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Winners in the 12 categories are decided by a vote of the ING membership and announced at the Industry Honors Presentation Press Conference January 25, 2018 at 12:30 p.m. at the PGA Merchandise Show in ClubING, Room 309-A/B. Holly Geoghegan of Golf Marketing Services is the Committee Chair for the ING Industry Honors.

The International Network Of Golf is a non-profit, media-based networking organization whose mission is to enhance and promote communication and education in golf. Membership is open to anyone in the golf industry, related industries and media. ING is where media and the golf industry connect.

Sub-committees in each category reviewed nominations, and by private vote trimmed the entries to the top three in each category. All nominees will be recognized at the presentation.

ING exists to bring golf media together with representatives from all walks of the golf industry to discuss issues, exchange information and improve communication. The group conducts the 28TH Annual ING Spring Conference May 20-23 at the IP Casino Resort & Spa in Biloxi, MS. Educational seminars, product testing, the One-On-One Appointment Show, golf tournaments and networking opportunities highlight schedule.

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The next gathering for ING is at the PGA Merchandise Show in Orlando Jan. 24-26. ClubING (Room 309-A/B) will be open all day for members and their guests, with morning coffee, cocktail parties with celebrity guests, presentations and prizes.


Business Achievement

Chip Brewer, CEO, Callaway Golf

While many equipment companies are struggling or even leaving the business, Callaway Golf continues to record strong growth numbers for its clubs and balls, and is now world’s largest golf club maker. Since Brewer took over as CEO in 2012, Callaway’s profit/loss line has gone from the negative to the positive. And in 2016 alone the company recorded a net income profit of $189.9M compared to $14.6M the year before. In the past year, along with the ultra successful launch of the Epic driver, Callaway made two strategic purchases of successful companies – Ogio International golf bags and Travis Matthew apparel company.


Michael Keiser, Developer

Bandon Dunes founder Michael Keiser continues to show a magical touch in golf course development. His Sand Valley Golf Resort in Wisconsin has opened to rave reviews and was named the best new course of 2017. Keiser chose David McLay Kidd to design the second course at Sand Valley, Mammoth Dunes, opening in the spring along with the Sandbox, a par-3 course designed by Coore-Crenshaw. Keiser’s newest project is a seaside course in northern Scotland called Coul Links. It is coming to fruition after two years of work between Keiser and the Scottish National Heritage to ensure the project meets environmental requirements.


Justin Tupper, CEO and Founder Revolution Golf

Justin Topper started producing instructional videos in 2009 out of his house. Over the next eight years, Revolution Golf invested more than $25 million in advertising to build one of the largest, most-engaged audiences in golf. Video-based instruction forms the core, featuring elite instructors Martin Chuck, Sean Foley, Martin Hall, Jim McLean, Cameron McCormick, and Andrew Rice.  Five years ago, Revolution Golf launched a premium subscription offering (RG+) for which members pay up to $124 annually for access to exclusive video content, special offers and events. Revolution Golf was recently acquired by The Golf Channel.



Digital Marketing


Cystic Fibrosis Benefit/INet Golf

The Salt Air Jam Charity Concert and Golf Tournament to benefit Cystic Fibrosis consisted of five bands with Edwin McCain headlining followed by a scramble golf tournament. We utilized online marketing

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(Press Releases, Social Media Campaigns, Video Marketing & Blogging) to promote the event & give sponsors bang for their bucks. Event sponsorship is best justified through associated marketing rather than attendance alone. Generated over 1 million headline impressions for our title sponsor East Coast golf Management and presenting sponsors Bojangles and Jinja Jewelry. Videos viewed over 125,000 times in the three months prior to the May event.


Honda/USA Today

USA Today Sports teamed with Honda to create the Honda Trick Shots Video Series, filmed at the site of the Honda Classic. The content was published on For The Win and Golfweek, and promoted across Facebook, Twitter and Instagram. The videos utilized many trick shot stars, and each included a Honda vehicle either in the video or as part of the trick shot. There were 2.4 MM total video views across social, published and syndicated media. The series was promoted on the media partners’ social media channels with 1.2MM followers. Three Social Media influencers posted videos to their 195K followers, and paid Social Media promotion resulted in 6.7K social engagements.


MISIG/Revolution Golf

The MISIG, the Most Important Stretch in Golf, is a simple yet effective training aid designed for stretching, swing training, exercising and fitness that increases your degrees of back swing, range of motion and distance. The MISIG was featured on Revolution Golf for the first time in August 2017 and the sale had to be shut down after selling out of nearly 1600 units in 14 days. In addition to sales at RG, the awareness the campaign created increased sales at the MISIG website by 200%. With 1.5 million members, Revolution Golf is the most engaging golf video and digital platform on the Internet connecting golfers with world-class instruction.



Player Development


Girls Independent Golf League (GIGL)

Inspired by their love for golf and their interest in the 2013 Solheim Cup, Jillian and Sadie Barend, ages 10 and 6, convinced a few neighborhood friends to form a golf team. Their parents Dave and Sara then convinced MGA Links to start an all girls team league. GIGL has since grown into 4 separate leagues with almost 300 girls. Nobody associated with GIGL makes a dime, and there is no membership fee.  The only cost to the girls is the course’s $10 greens fee.  GIGL provides free clubs, balls, and tees to all in need.  Free shirts and hats are also given to every GIGL member.


AWGA’s Golf 101

The Arizona Women’s Golf Association’s Golf 101 program is designed to introduce women golfers to the game or to reintroduce those who have a desire to return to golf.  Using LPGA and PGA Professionals to

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deliver six sessions of instruction, golfers learn from Professionals and mentors who help them feel comfortable navigating the golf course and playing.  The mentors create an environment where women establish relationships that help them play on a regular basis and adopt golf as a lifetime activity.  Since the program’s inception in 2006, the AWGA Golf 101 has welcomed and graduated more than 1,600 students.



Nextgengolf is the leading entity for young adult golfers (15-39). Nextgengolf originated as a Boston-based affordable golf membership program for college students, but has emerged as a national organization catering to the avid millennial aged golfer. In 2017, Nextgengolf ran over 180 team-based golf tournaments between NCCGA (college) and City Tour (young adult) tournaments. Most recently Nextgengolf launched to provide an identity for high school golf teams through the first National rankings for high school golf. Nextgengolf’s mission is to provide opportunities and make the game more relevant for the average high school golfer, college student and young adult.



Print Advertising – Products & Services


Aldila – “A New Twist On Torque”


Pukka – “Tee Off With The Perfect Pairing”


Ricoh – “Play A Smarter Game”



Print Advertising – Travel & Real Estate


Boyne Golf – “Three Resorts, Ten Courses, One Destination”

Robert Trent Jones Trail – “Renowned And Renewed: RTJ Turns 25”

We Ko Pa – “Smart & Beautiful”


Product Ingenuity – Emerging Companies-Golf Equipment

Knuth Golf High Heat Hybrids

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Like the driver and fairways woods that preceded them, the High Heat hybrids were named to numerous “top product” lists following the 2017 PGA Show.  The High Heat hybrids feature a Beta titanium cup face, providing a significantly increased trampoline effect across the entire face for extra distance and increased forgiveness compared to traditional steel faces, which are in all major brands and over 99 percent of all fairway woods and hybrids. A lower and deeper center of gravity makes it much easier to get the ball airborne and on target. Fire Zone Face Technology provides a larger sweet spot zone.


PXG Irons

The PXG 0311 Irons feature what PXG claims is the thinnest face in golf, formed from HT1770 high–strength steel producing seriously high ball speeds. The hollow head is injected with Thermo plastic elastomer, or TPE, into the center of the iron’s hollow body. TPE is a low–density material with vibration–dampening qualities that enhance the sound and feel of the iron. The body is forged of 1025 carbon steel that also helps improve sound and feel. The clubs come in a satin chrome or extreme Black DLC finish.


Vertical Groove Driver

Vertical Groove Golf, manufacturer of the world’s only Vertical Groove Driver, is the only golf club innovation with vertical grooves on the clubface. Voted 2017 Best Golf Product by Golf Aficionado, the Vertical Groove Driver capped a successful first season in the market by finishing #1 in Driving Distance and #2 in Driving Accuracy (missing 1st by 0.27%) on the PGA TOUR Champions, while earning two professional victories, including a Major Championship. Vertical Groove Technology is proven to reduce spin at impact, forcing tighter dispersion and leading to straighter ball flight and greater distance.



Product Ingenuity – Emerging Companies-Misc. Products


Glowgear Golf

Glowgear began pioneering intelligent field targets in 2013 by creating the first rechargeable night golf lights and tour quality night golf balls that allowed venues to access the majority of consumers who worked during the day. From this they set forth to help facilities move into the new ‘TopGolf’ golf entertainment market by designing the first interactive, topographical field targets that allow facilities to “turn off their lights and turn on the course” with light, sound and interactive entertainment. Much in the tradition of Cosmic Bowling they are licensing the Cosmic Driving Range designed as an affordable ‘pop up’ retrofit for existing golf facilities.


Oska Pulse

Oska Pulse is a new pain relief health-tech wearable device (it can fit in pockets, purse or backpack) great for men and women of all ages who have minor aches and pains (back, knee) to chronic pain (fibro) and are looking to find relief.  No drugs or side effects.  Great for after workouts, yoga, running, tennis, golf, travel, working all day on your feet.  It utilizes patented eTec Pulse Technology that specifically optimizes Pulsed Electromagnetic Field (PEMF) therapeutic technology, similar to the PEMF therapies used in many clinical applications for accelerating the body’s ability to heal itself.


Popticals Sunglasses

Popticals developed a patented technology that’s created a new category for sports sunglasses. The high-performance sunglasses provide stunningly clear optics for golf that can easily be stored inside a small case. The award-winning design features the patented FL2 Micro-Rail System’s® that allows the lenses to slide in parallel to each other for compact storage. Popticals feature NYDEF™ GOLF nylon lenses manufactured by Carl Zeiss Vision, offering clarity rivaling glass with 18% lighter weight than polycarbonate. Optimized coloration and sharper contrast helps golfers see the typography of the course clearly while also enabling better tracking and visibility of the ball.



Product Ingenuity – Emerging Companies-Technology



18Birdies is reimagining the world of golf through technology, transforming the way golf is played, experienced and perceived, and building a more diverse, positive and relevant golf community. The mobile app has many features for all golfers including one of the most accurate and responsive GPS rangefinders available, shot and distance tracking, club recommendations, stat and side-game tracking, the ability to connect and share golf experiences with friends and DreamGames, a unique loyalty program that rewards golfers for simply playing the game. 18Birdies makes golf more fun, engaging, and inclusive for golfers; more efficient and productive for courses; and provides access to a large engaged community for partners.


Geni1 Smart Ball

The patent pending GEN i1 golf ball, manufactured by Coach Labs, Inc, has a core that contains a nine-axis embedded sensor and on-board MCU that acts like a miniature launch monitor inside. The “smart” ball is calibrated specifically for putting measuring initial direction, speed, impact force, and ball rotation. The data is then transmitted through an app to your mobile device via Bluetooth. In addition, the GEN i1 comes with a sensor for the handle of your putter that shows the “cause and effect” of your stroke and ball line. Coach Labs is the first company to develop and launch a smart ball into the consumer market.


Golf Genius

Golf Genius’ proprietary cloud-based software gives golfers the ability to see how they stand in a competition on a real-time basis on their smartphone. Moreover, charities can offer sponsors the ability to have their messages played throughout the event on golfers’ smartphones with revenues generated to the charity and to the host club.  Golf Genius also has a unique software package created exclusively for golf buddy trips enabling a trip leader to instantly structure teams in any number of scoring formats. It even totals up wagers won and lost and trip expenses per person. Organizations like the USGA, The First Tee, NGCOA and AJGA are utilizing its tournament management systems.



Product Ingenuity – Emerging Companies-Training Products



ChipTrainer is a portable short-game training device intended for use at home or office. The system has three components: A Stance Mat, a Target Mat, and a Stand. The Stance Mat features keys for stance, ball position, posture and weight distribution. Using a real ball with multiple clubs, the Target Mat receives the ball and returns it without having to move. The result is a home-based short game simulation system to refine a vital shot in scoring. ChipTrainer is simple to use, provides instant feedback on shot quality, and is the fastest way to lowering scores.



Lengthen, strengthen, and train your swing with the “Most Important Stretch in Golf,” a device called the MISIG. Dramatically increase degrees of back swing and range of motion. Simply strap the Velcro cuff with one end of the tension band to the left elbow (right for lefties), grip the bottom of the bar with the left hand, and use the right hand to push a sliding handle with the other end of the tension band. The back swing-like movement stretches the shoulders, back, and hips, while keeping the left arm straight and encouraging a proper wrist hinge.


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STEADIHEAD Laser Putting Trainer

STEADIHEAD addresses three common denominators associated with poor putting: Aligns the eyes over the ball; Trains the eye to see the true line of the putt; Teaches golfers to keep still throughout the stroke. The frame is lightweight and fits comfortably like a pair of glasses. Putt while holding the laser red spot directly over the ball through ball contact. The beam will provide a correct sighting of your target line. Designed by PGA Class A and LPGA Professional Bobbi Salmon.



Product Ingenuity – Market Leaders


Callaway Epic Driver

Adding structural stability allows the Epic face to be thinner and concentrates flexing across a wider area. So inside the head, two bars stretch from the crown to the sole. The extra stability makes for a face that’s 20-percent thinner and more flexible than before. The two models use a titanium frame with carbon-composite panels above and below. The standard version offers a sliding rear weight to address slices and hooks, and the Sub Zero’s two weights optimize ball spin. It’s Callaway’s most intriguing driver in two decades.


Cobra One Length Irons

The single length iron concept has been around for years, but Cobra is going to be the brand that puts it on the map. The KING Forged ONE LENGTH irons were inspired by rising PGA star Bryson DeChambeau. Proper setup includes variables that change as you switch between longer and shorter length clubs, causing more room for error. With one setup and one swing you can simplify the entire process. Every player has their favorite club and for many, it’s a 7-iron. With COBRA’s One Length irons, you can play any iron in the bag as if it were your trusty 7-iron.


TaylorMade TP5 Golf Ball

TP5 and TP5x feature a Tri-Fast Core and Dual-Spin Cover that combine for a 5-layer golf ball construction that is specifically engineered to perform with every club in your bag. The unique 3-layer core system in TP5 and TP5x features progressive compression, enabling maximum energy transfer and generating massive speed on full shots. The contrast of an ultra-soft cast urethane cover and a semi-rigid inner-cover creates maximum interaction between the cover and club grooves, resulting in exceptional spin performance with full wedge shots and pinpoint control from around the green.



TV Commercial


BMW – “Mood Swings”


Bridgestone – “Dare To Be Better”


MasterCard – “Arnie Would”


Video Marketing


Antigua – “Antigua LPGA Players Feature”


Bridgestone Golf – “Behind The Scenes With The B-Fit App”


French Lick Resort – “The Donald Ross Course Anniversary”


Deadline ClosING In For 24th Annual ING Media Awards Entries

All entries into the 24th Annual ING Media Awards must be postmarked by October 11 in order to be eligible for this year’s contest.

Other categories include, Excellence in Publications, TV and Radio (two categories).

Judging is done by a panel of three independent experts in each category. Judges are selected by Individual Category Chairs. Where possible, by-lines and publication names are stripped from the articles before they are sent to the judges.

Winners will be announced and honored at the ING Media Awards Presentation Press Conference in January at the PGA Merchandise Show.

Rules, regulations, category descriptions, entry forms and past winners can be found under Awards on the site.

ING is the golf industry’s only media-based networking organization. “ING is where media and the golf industry connect.”

The 28th Annual ING Spring Conference is scheduled for May 20-23 at the IP Casino, Resort & Spa in Biloxi, MS.

Anyone in the media or golf industry is invited to join. For more information, call 407-328-0500, or visit

28th Annual ING SprING Conference Will Be Held In Biloxi, Mississippi May 20-23

The 28th Annual ING Spring Conference is headed for the beautiful sandy beaches of the Mississippi Gulf Coast in May of 2018.IP greenery

Janice Jefferson, Director of Sales for Visit Mississippi Gulf Coast, announced that this annual gathering of media and golf industry executives will be held May 20-23, 2018 at the IP Casino Resort & Spa in Biloxi, Mississippi. The announcement was made at the 27th edition of the ING Spring Conference on May 23 at the World Golf Village in St. Augustine, FL.

The non-profit, media-based International Network of Golf conducts the conference, which features product testing, educational workshops, golf tournaments and numerous networking sessions. ING is “where media connects with the golf industry.”

“The Mississippi Gulf Coast has an exciting array of attractions, fun-filled casino resorts, award winning restHot Tub at the Poolaurants, challenging charter fishing and championship golf courses designed by the greats, like Arnold Palmer, Jack Nicklaus, Tom Fazio and Davis Love III,” said Craig Mackay, Sports Development Manager for Visit Mississippi Gulf Coast. “The Visit Mississippi Gulf Coast team is excited to showcase our 62 miles of uninterrupted shoreline and 26 miles of man-made beaches to the International Network of Golf. Our gaming and nightlife offerings, outdoor adventures, incredible culinary options and authentic spirit will leave you feeling connected to our coastal way of life. You don’t want to miss this conference and we look forward to seeing you on the Mississippi Gulf Coast!”shell_landing_3

Two golf courses will be utilized during the ING Spring Conference. Shell Landing is a Davis Love design that made Golf Digest’s America’s Top New Courses list when it opened in 2002. It will host the Demo Lab and shell_landing_pan1 copyMonday golf tournaments. The Oaks Golf Club, nestled amongst majestic timberlands and native wetlands, will host the Durland Cup on Wednesday.

This will be the second trip for ING to the Mississippi Gulf Coast. The ING Fall Forum was held in Biloxi 14 years ago.

“Our conference attendees should be prepared for a real taste of southern hospitality in a beautiful setting,” said ING Executive Director Mike Jamison. “The folks I have worked with are proud of their area and are looking forward to showing off all the region has to offer to a group like ours.”(9)IP_Entertain-Chill_Ultra_Lounge_03-747275-full

For its 28th Annual Conference, ING is planning an extensive schedule, including the ever-popular One-On-One Appointment Show, the Demo Lab, golf tournaments and all the educational and networking sessions ING is known for.

Also returning after a successful debut this year is ING Talks, a series of 15-minute presentations by speakers who share information and tips on a variety of subjects that can be useful to attendees in their careers and businesses.

For more information about ING, visit

High Heat, Oska Pulse, Golfstyles Magazine Winners In ING Conference Best Awards Program

One product relieves pain in your body. The other relieves pain in your golf game. What do they have in common? They were co-winners of the ING Conference Best Product at the 27th Annual ING Spring Conference May 21-24 at the World Golf Village & Hall of Fame in St. Augustine, FL.

The Oska Pulse and the Knuth Golf High Heat fairway metals tied in voting by attendees of their favorite products at the conference. Golfstyles magazine was named ING Conference Best Publication.AP-Oska:JG

The ING Spring Conference is conducted buy the non-profit networking organization, the International Network of Golf. Approximately 130 industry executive and media were in attendance.

The Oska Pulse mimics the body’s own recovery processes to relieve pain, muscle stiffness and inflammation, using optimized pulsed electromagnetic field technology (PEMF) to encourage recovery at a cellular level. Oska Pulse was designed to address areas of the body most susceptible to injury or degeneration, including knee, back, muscle and joint pain. Visit Best Pub

Knuth Golf’s High Heat fairway metals feature titanium faces that deliver more accuracy and distance than the steel faces used by all major brands. Like the High Heat driver, which won this award in 2016, the fairway metals feature a lower and deeper center of gravity. Dean Knuth designed the High Heat clubs with the amateur performance needs in mind. Visit

Golfstyles magazine is in its 24th year of publication, and features editions in New Jersey, Philadelphia and Washington D.C. Tony Leodora is editor of the Philadelphia edition of Golfstyles, the one chosen by ING attendees as the top publication. Visit

To find out more about ING, visit, or call 407-328-0500.

27th Annual ING SprING Conference Kicks Off At World Golf Village With Help Of St. Augustine-Area VCB

The St. Augustine, Ponte Vedra & The Beaches Visitors and Convention Bureau has signed as a major sponsor of the 27th Annual ING Spring Conference, which kicked off Sunday.

This annual gathering of golf media and industry executives is taking place at the World Golf Village, and continues through Wednesday. The non-profit, media-based International Network of Golf conducts the conference.stjohn_logo_2012_CMYK

St. Augustine, Ponte Vedra & The Beaches Visitors and Convention Bureau is the best source for special offers and deals for visitors to this historic region of the country. From romance to golf or family getaways, there are always special offers that provide even more reasons to visit Florida’s Historic Coast.

St. Augustine , the outstanding golf and seaside elegance of Ponte Vedra, and 42 miles of pristine Atlantic beaches combine for an outstanding vacation destination site. A destination on every golfer’s bucket list, Florida’s Historic Coast has more than a dozen must-play championship golf courses and experiences you’ll never forget.  Most iconic are THE PLAYERS Stadium Course and Dye’s Valley courses at TPC Sawgrass in Ponte Vedra Beach and the Slammer & Squire and The King & Bear courses at World Golf Village in St. Augustine.

Three other companies recently signed to attend the conference.

Fling Golf is a new action sport for golf courses developed by PlusOne Sports that meshes seamlessly with golf using just one FlingStick ™ . It is played on a golf course with a regular golf ball and can be played alongside other golfers. Players use the lightweight (1/2 lb.)  FlingStick to throw the ball down the course, starting at the tee and finishing at DSC_6035the hole.

Oska Wellness – Committed to developing health and wellness technology-driven products that assist individuals in living a more active, pain-free lifestyle, Oska recently introduced Oska Pulse. It utilizes patented eTec Pulse Technology that specifically optimizes Pulsed Electromagnetic Field (PEMF) therapeutic technology, similar to the PEMF therapies used in many clinical applications for accelerating the body’s ability to heal itself.

Premier Irish Golf Tour – Premier Irish Golf Tours is the #1 ranked golf tour operator in Ireland as rated by Golf Travel King and the ONLY five star rated golf tour operator on TripAdvisor.  Premier Irish Golf Tours is a fully licensed and bonded travel agency offering premium golf trips for discerning golfers who are looking for a quality golf tour at a very competitive and fair price.  Our destinations include: Ireland, Scotland, Portugal, Spain and South Africa with the Caribbean and Dubai to be added shortly.

The ING Spring Conference is a blend of timely educational workshops and panels, networking at its best featuring the One-On-One Appointment Show, product testing in the Demo Lab and golf competitions. Guest speakers include famed golf instructor Dave Pelz and World Golf Foundation CEO Steve Mona.

Wilson Golf, Leupold Among Latest Registrants For ING SprING Conference

Four more companies have committed as exhibitors for the 27th Annual ING Spring Conference at the World Golf Village May 21-25.

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Network of Golf. Anyone in the golf industry or media is eligible to attend. Call 407-328-0500 or visit for more information.Room 3

Leupold – Founded in Oregon more than a century ago, Leupold & Stevens, Inc. is a fifth-generation, family-owned company with product lines including rifle, handgun and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools and accessories. Designed specifically for the golf market and offering a unique combination of innovative product features, the Leupold Golf rangefinder line features PinCaddie 2, GX-1i3, GX-2i3, GX-3i2, GX-4i2 and GX-5i3.

Visit Mississippi Gulf Coast – Tucked away between New Orleans and Mobile there’s 62 miles of scenic coastline just waiting for you to discover. A little slice of southern coastal heaven, where waters are nice and calm thanks to our barrier islands. A place where you can paddle, swim and drift the day away. Great golf is abundant, with legendary designers like Jack Nicklaus, Arnold Palmer, Davis Love III, Mark McCumber, Jerry Pate, and Tom Fazio doing some of their best work there. Outstanding casino hotels like the IP Casino provide first-class lodging, gaming and nightlife.

Appt-Radio-BrianVPAR is the global leader in live golf scoring and world’s # 1 golf app. VPAR recreates the excitement of a PGA Tour event with real-time leaderboards on the course, in the clubhouse and live online. The company supplies over 900 golf outings each year ranging from Corporate and Charity tournaments to Club Championships and Celebrity Pro-Ams. The VPAR system also has an array of digital sponsorship inventory for charities to raise further revenue and provide a completely unique and interactive experience to engage with golfers on and off the course.

Demo-Good2Wilson Golf – Since 1914, Wilson Golf has designed, manufactured and distributed premium and recreational golf equipment throughout the world. Wilson Golf irons have won 61 Major championships, more than any other iron manufacturer in history. Wilson Staff, Profile, ProStaff, and Hope consumer brands continue that tradition today by delivering the highest quality golf equipment to all golfers to enhance performance on the golf course and overall enjoyment of the game.

The ING Spring Conference will be a blend of timely educational workshops and panels, networking at its best featuring the One-On-One Appointment Show, product testing in the Demo Lab and golf competitions. Guest speakers include famed golf instructor Dave Pelz and World Golf Foundation CEO Steve Mona.

The Opening Night Reception features a free trip through the World Golf Hall of Fame & Museum, and a night golf extravaganza featuring Glowgear will take place Monday night.

DevelopING A Digital Footprint Is Workshop Topic At ING SprING Conference

Every organization has some sort of presence on the Internet, but is it the correct presence, and is it delivering the right message?

That question will be answered during a workshop entitled “9 Killer Steps to Develop Your Digital Footprint,” scheduled during the 27th Annual ING Spring Conference at the World Golf Village May 21-25.

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Netwowilliam-perry-2 copyrk of Golf. Anyone in the golf industry or media is eligible to attend. Visit

The “9 Killer Steps to Develop Your Digital Footprint” workshop will be applicable for personal brands to small and corporate-level business, with actionable takeaways for everyone in attendance. William Perry, Co-Founder + CMO of REASON, a strategic creative and marketing firm, will lead the workshop, which is part of the ING University educational series.

Prior to REASON, Perry founded EVVUS, a boutique marketing agency that helped companies share their brand story through social media and content development. He also spent over six years in the golf industry specifically, previously as the Director of Sales & Marketing at the Gary Gilchrist Golf Academy. He has advised companies in apparel, app development, equipment, instruction, law firms, start ups, fitness professionals, software companies and more.

Perry’s workshop is scheduled for Wednesday, May 24 at 10:15 a.m.

The ING Spring Conference will be a blend of timely educational workshops, networking at its best featuring the One-On-One Appointment Show, product testing in the Demo Lab and golf competitions. Guest speakers include famed golf instructor Dave Pelz and World Golf Foundation CEO Steve Mona.

Glowgear To Conduct Night Golf Event At ING Conference

Glowgear, the Cosmic Driving Range and the intelligent targets that power it, will conduct a night golf event at the 27th Annual ING Spring Conference May 21-24 at the World Golf Village in St. Augustine, FL.

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Network of Golf. Anyone in the golf industry or media is eligible to attend.6

Glowgear, with its’ dramatic new Cosmic Driving Range, is taking night golf to a whole new level. Glowgear’s intelligent targets transform any practice range into an all-hours revenue generating facility.

The targets are bright, durable and visually stunning, ranging in sizes from 15 to 100 feet in diameter. They are fitted with super bright lighting pods, and respond with light and sound whenever a player’s ball strikes the target. The system is computer controlled with Glowgear’s filed patent technology. There are various options for colors, sounds and set up.

Two different golf balls are available – the GlowV1 for players who want tour quality distance and feel in a UV activated ball, and the Night Eagle LED for those who want a super bright ball with a medium ball flight.

The ING Glowgear event will take place on Monday night at the World Golf Village’s island green. The night before comes the Opening Night Reception, which includes free entry into the World Golf Hall of Fame Museum.3jlvZMx8f718_Uzess-7ulYUJXFi3hpSYSo8q8IUwQ8

Along with the Glowgear event, the conference will feature a full schedule of networking and educational events, including the popular One-On-One Appointment Show, where exhibitors conduct a series of 15-minute meetings with media members and attendees of their choice. Also on the schedule:

  • DEMO LAB: This is a wonderful opportunity for attendees to test the latest golf equipment and training aids on the practice range and green.
  • EDUCATION: The theme of this year’s educational seminars and workshops is “Golf: Yesterday, Today & Tomorrow.” Sessions include Marketing & PR, Social Media Marketing, and Golf In The Future. Guest speakers include short-game guru Dave Pelz and World Golf Foundation CEO Steve Mona.
  • GOLF: The WAGT National Qualifier on the Slammer & Squire course at the World Golf Village. This individual stroke play net competition will be divided into five flights. Winners putting 33of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Tour National Championship in August at ChampionsGate Resort.

One of the five ING qualifiers in 2016, Jim Smith, won his flight in the National Championship and went on to represent the USA in the World Championship in South Africa, expenses paid, where he finished third.

Also, the 10th Annual Durland Cup team scramble will take place on the Slammer & Squire on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

FGA, GelTees, Shoe Tips Join 2017 ING SprING Exhibitors List

Three more organizations have committed as exhibitors for the 27th Annual ING Spring Conference at the World Golf Village May 21-25.HOF 1

The ING Spring Conference is the annual gathering of golf media and industry executives, and is conducted by the non-profit, media-based International Network of Golf. Anyone in the golf industry or media is eligible to attend. Current pricing deadline is Friday, April 21.

Freedom Golf Association (FGA) is dedicated to bringing joy and a sense of freedom to the special needs community through their inclusion in the game of golf. FGA was founded in July, 2012 by Edmund (E.Q.) Sylvester. E.Q. is a director of the Western Golf Association (WGDSCN1077A), member of the United States Senior Golf Association (USSGA), and a triple amputee. FGA assists individuals with disabilities in many ways, including providing professionally run instructional clinics and golf events, and conducting Adaptive Golf training workshops to increase the number of qualified golf coaches to instruct individuals with special needs.

GelTees are the world’s only fully biodegradable golf tees, with a mission.  That mission is not only to lower the environmental impact of the game, but to help fund charitable organizations that improve lives through the game of golf. We’re changing commodity into community. Made from 100% pharmaceutical grade gelatin, GelTees biodegrade within days of being left in the elements. With more than 2.8 billion wooden tees made annually in the US alone, GelTees could prevent the destruction of 70,000 trees per year and keep more than 16DSCN106500 tons of carbon dioxide out of the atmosphere.

ShoeTips helps golfers calm their minds and concentrate on the one or two thoughts they want to remember as they prepare to swing-boosting their confidence and enjoyment, and lowering their scores. Before you play, select two swing thoughts you want to remember from the 18 provided. Insert the labels securely into the two base clips and slide the clips easily, and snugly, over your shoelaces. The reminders will be in full view on your shoes as you address the ball.

The ING Spring Conference will be a blend of timely educational workshops and panels, networking at its best featuring the One-On-One Appointment Show, product testing in the Demo Lab and golf competitions. Guest speakers include famed golf instructor Dave Pelz and World Golf Foundation CEO Steve Mona.

ING Golf