Callaway Golf took home two of the top honors today as winners in the 24th edition of the ING Industry Honors were announced at the PGA Merchandise Show.

Called by many the “Academy Awards of the Golf Industry,” the ING Industry Honors program recognizes outstanding achievement in the golf business. The non-profit, media-based networking organization International Network of Golf conducts the awards program.

Nominees in 12 categories are submitted throughout the year from anyone in the golf industry. Sub-committees that include experts in each category then trim the entries to the top three in each category. ING members then vote electronically to determine the winners, who are announced and recognized at the Industry Honors Presentation Press Conference. Holly Geoghegan of Golf Marketing Services is the committee chair.

Callaway CEO Chip Brewer won the Business Achievement category for leading the company’s solid rise to the top of the golf equipment world. Callaway also took top honors in the Product Ingenuity-Market Leaders category with the Epic Driver.

PXG Irons won the Product Ingenuity Emerging Companies Golf Equipment category. The Player Development category winner was Girls Independent Golf League in Massachusetts.

A complete list of winners is below. The presentation took place Thursday in the ING Hospitality Room, and was supported by PGA Golf Exhibitions. For more information, visit




Business Achievement

         Winner: Chip Brewer, CEO, Callaway Golf

         Other Finalists: Michael Keiser, Developer; Justin Tupper, Revolution Golf


Digital Marketing

         Winner: Cystic Fibrosis Benefit/iNet Golf

         Other Finalists: Honda/USA Today/MISIG/Revolution Golf


Player Development

         Winner: Girls Independent Golf League

         Other Finalists: AWGA Golf 101; Nextgengolf


Print Advertising – Products & Services

         Winner: Aldila – “A New Twist On Torque”

         Other Finalists: Pukka; Ricoh


Print Advertising – Travel & Real Estate

         Winner: Boyne Golf – “Three Resorts, Ten Courses, One Destination”

         Other Finalists: Robert Trent Jones Golf Trail; We-Ko-Pa Golf Club


Product Ingenuity – Emerging Companies-Golf Equipment

         Winner: PXG 0311 Irons

         Other Finalists: Knuth Golf High Heat Hybrid; Vertical Groove Driver


Product Ingenuity – Misc. Products

         Winner: Oska Pulse

         Other Finalists: Glowgear Interactive; Popticals Sunglasses


Product Ingenuity – Technology

         Winner: Golf Genius

         Other Finalists: 18Birdies; GEN i1


Product Ingenuity – Training Products

         Winner: STEADIHEAD Laser Putting Trainer

         Other Finalists: ChipTrainer; MISIG


Product Ingenuity – Market Leaders

         Winner: Callaway Epic Driver

         Other Finalists: Cobra One-Length Irons; TaylorMade TP5 Golf Ball


TV Commercial

           Winner: MasterCard – “Arnie Would”

Other Finalists: BMW; Bridgestone Golf


Video Marketing

Winner: French Lick Resort – “Donald Ross Course Anniversary”

Other Finalists: Antigua; Bridgestone Golf