ING SprING Conference’s Demo Lab Gives Media A Chance To Test New Golf Products First-Hand

Attendees at the 28th Annual ING Spring Conference will have the opportunity to test the latest and greatest golf clubs, putters and training products from manufacturers large and small during the popular ING Demo Lab.

The Demo Lab will be one of the highlights at the 2018 ING Spring Conference May 20-23 at the IP Casino Resort & Spa in Biloxi, MS.

The non-profit International Network of Golf, the industry’s only media-based networking organization, conducts this annual gathering of media and golf companies and leaders. ING is “where the media and golf industry connect.”

Anyone in the golf industry and media is invited to join ING and attend the conference. Call 407-328-0500 or visit www.inggolf.com for details.

Companies with golf clubs, putters, training aids and instructional programs get space on the range and putting green to display product. Attendees, including dozens of golf writers, broadcasters and editors from media outlets across America come through the Lab to capture first-hand knowledge of the equipment. The Demo Lab is scheduled for Monday morning May 21 at Shell Landing Golf Club, and will include breakfast.

The ING Spring Conference schedule is packed with networking, educational and golf events designed to help all attendees enhance their standing in the golf industry. Highlights include:

  • APPOINTMENT SHOW: The ING One-On-One Appointment Show was created to place an emphasis on business relations between the media and golf companies, resorts, destinations and entrepreneurs. Participating companies set up tabletop displays and conduct private meetings held every 15 minutes. Media members use the time to gather story material, do interviews and nurture relationships.
  • EDUCATION: Sessions include Marketing & PR, Social Media Marketing and more. Also, ING TALKS, structured like Ted Talks, returns with four sessions.
  • GOLF: The World Amateur Golfers Championship, USA National Qualifier will take place Monday on the Davis Love-designed Shell Landing Golf Club. This individual stroke play net competition will be divided into five flights. Winners of those flights will earn complimentary entry and accommodations in the World Amateur Golfers Championship, USA National Championship Aug. 2-4 at the Hollywood Casino in Bay St. Louis, MS. In recent years, ING Qualifiers John Duval and Jim Smith have won their flights in the National Championship and went on to represent the USA in the World Championship.

Also, the 11th Annual Durland Cup team scramble will take place The Oaks Golf Club on Wednesday.

  • NETWORKING: Several networking sessions are planned, including the Opening Night Welcome Reception and the Tuesday Night Banquet.

To register for the ING Conference, or to find out more about ING, visit www.inggolf.com, or call 407-328-0500.

ING Golf